If you think the land is too small, then you haven't spent HOURS AND HOURS running around it. I spent nearly 5 hours running around on roads and highways in a 3 or 4 zone area last night alone. I've seen expansive football field sized green fields where no one has built. Why? because of the lack of junk in the area. Junk like beauty wont last forever and eventually people will span out more than the junk areas now and see just how massive it is. When he implements farming or mining or cooking we will see a huge migration of people.